CGS ANNOUNCES PARTNERSHIP WITH SUNING CINEMA LAUNCHING OF XINDU SUNING PLAZA IN CHENGDU CHINA
September 30, 2020, Xindu Suning Plaza of Chengdu, the 35th cinema of Suning held a grand opening ceremony. The official introduction of CGS Premium Large Format in Suning brings an extraordinary audio-visual feast to the audience in Chengdu. Liang Guo, President of Suning Cinema, Jimmy Chen, CEO of CGS, joined by industry experts and distinguished guests, witnessed the opening ceremony. The opening of the new cinema is the prelude to the future strategic cooperation between the two parties.
Xindu Suning Plaza of Chengdu is located at No. 1333 Shulong Avenue of Xindu Street, Xindu District of Chengdu City, adjacent to the Seven One International Plaza and Southwest Petroleum University. Rooting on Suning's own platform such as Suning Plaza, Suning Supermarket and Red baby, Xindu Suning Plaza of Chengdu will serve local fans, with consistent service quality, and high-end entertainment solutions.
CGS auditorium in this location has a giant screen of close to 22 meters in width. Through its unique remastering technology and real-time image optimization technology, it enables high/uniform brightness, vibrant color and high dynamic range. The object-based immersive multi-dimensional sound system makes adds to the premium experience, serving the fans with perfect sound and picture.
Jimmy Chen, CEO of CGS, expressed his insights: "We are honored to be a strategic partner of Suning Cinema. Suning Cinema and CGS have common pursuit and development in cinema concept, making unremitting efforts to create high-end and immersive experiences and improve the quality of cinema in general. The Premium Large Format auditorium jointly created by us in Chengdu is just a beginning. Cinemas in Zhenjiang, Fuzhou and other cities will also be launched continuously. We believe that our cooperation will be smoother and tighter in the future, safeguarding the industrial recovery and bringing excellent immersive movie experience to more fans. "
"Xindu Suning Plaza of Chengdu is the 35th branch of Suning Cinema in China. The cooperation with CGS makes us more confident. The Premium Large Format/unique movie remastering of CGS will help us maintain competitive in this industry. Combined with the unique characteristics and industrial advantages of Suning Cinema, we will definitely bring more surprises to the audience in Chengdu! New Suning Cinemas will also open in Chongqing, Xi'an and Huai'an during the national day holidays of this year. Suning Cinema will maintain rapid expansion, strengthen the good impression of Suning Cinema brand in the hearts of movie fans by continuously improving service quality, optimizing hardware deployment, and innovating marketing activities, so as to bring more fashionable and interesting movie experience to more fans nationwide, "said Guo Liang, President of Suning Cinema.
About CGS
CGS is one of the leading international PLF (Premium Large Format) brands, committed to providing outstanding immersive viewing experience solutions. As of September 2020, CGS had 370+ cinemas in more than 150 cities nationwide, on top of its existing deployments in Hong Kong, United States and Southeast Asia.
The company's proprietary CGS system offers audiences immersive movie experiences through its mega-sized screen, immersive multi-dimensional sound system and customized auditorium design. Its proprietary remastering technologies further ensure breathtaking sound and image quality for content distributed to CGS screens. The development and growing strength of CGS will not only help to promote the quality of film presentations, but also powers the development of international film industry.